Salesforce can meet a wide range of needs through the different clouds and integrated tools. It stands out as a system especially due to the user-friendly interface. The user is not bound to processes or workflows while using it and can work flexible at any time or place. These benefits allow Salesforce to support many departments and be widely used across each company.

The customer's expectations of companies are high these days. The associated pressure on companies to compete in the market is even higher. But how does a company manage to retain the customer in a sustainable way, without using too much time and resources? CRM is the keyword.